With its distinctive semi-circular shape and its slight retro touch, you have probably seen Cult Gaia’s Ark bag before. Undoubtedly a fashion moment on Instagram, it was photographed under every angle by every it-girl and cool girl you know – or follow.
Created in 2012 by Jasmin Larian, Cult Gaia is an LA-based label. The brand aims to offer beautiful timeless items meant to last and to live in your closet forever. It is really The Ark handbag that kicked off Cult Gaia’s success. Entirely made of natural materials, this object was challenging to design and to produce. “Since it is a woven bag made of natural materials, there will always be slight inconsistencies and nuances that make each piece unique, but finding a way to strike a perfectly imperfect balance is harder than you think.”